OnePlus 12 Series: OnePlus has officially announced the launch of its much-anticipated OnePlus 12 and OnePlus 12R smartphones, scheduled to take place on January 23, 2024, in India and global markets. This revelation came during the company’s 10th-anniversary celebration video.
In a groundbreaking move, OnePlus disclosed that the OnePlus R series will be available for purchase outside of India and China for the first time in the series’ history. The company highlighted its global expansion, spanning over 50 markets, and revealed a registered community member base exceeding 50.2 million users to date.
Notably, global sales of OnePlus devices exhibited remarkable growth, soaring by 59% compared to the same period the previous year as of the end of October 2023. In India, the surge was an impressive 40%.
OnePlus’s Decade of Innovation and Global Expansion: A Milestone Celebration
As a gesture of appreciation for a decade of unwavering support, collaboration, and loyalty from its users, OnePlus recently launched a special 10th-anniversary celebration. The celebratory video featured OnePlus founding members, including Pete Lau and Kinder Liu, reminiscing about their original motivations and vision for establishing OnePlus as a brand committed to creating premium, user-centric technology challenging market conventions.
Pete Lau, the Founder of OnePlus, reflected on the brand’s journey, emphasizing the enduring essence encapsulated by the “Never Settle” ethos. Kinder Liu, President and COO of OnePlus, emphasized the company’s commitment to co-creation with users and expressed a hope for continued technological innovation in collaboration with tech enthusiasts worldwide.
Revolutionizing Smartphone Choices: OnePlus 12 and OnePlus 12R Unveiled
The OnePlus 12 and OnePlus 12R were introduced as dual flagships with a focus on proving that a smartphone doesn’t necessarily need to be labeled “Plus,” “Pro,” or “Ultra” to offer top-tier hardware specifications and an exceptional software experience. Each device boasts unique attributes, allowing users to choose what matters most to them in their next smartphone.
The OnePlus 12, launched earlier in China, features the latest Snapdragon 8 Gen 3 Mobile Platform, a 4th Gen Hasselblad Camera for Mobile, and a new 64MP 3x periscope lens. On the other hand, the OnePlus 12R, as revealed in renders, is expected to be powered by the Snapdragon 8 Gen 2 SoC.
OnePlus 12 Series Launch Details
Both flagship phones are scheduled for release at the OnePlus Smooth Beyond Belief Launch Event, set to take place at 19:30 IST on January 23, 2024. As customary, the phones will be available for purchase on Amazon.in, OnePlus.in, and offline stores.